School of Marketing and Media

Dr. Stephen Marshall, professor at East Tennessee State University, and his team at Armadillo World Headquarters have been awarded the Clio Music Bronze Award.

Mary Oakley didn’t let disappointment with her injury-shortened running dreams keep her down. Her creative work soon appeared on the feet of Team USA gymnasts!

Several ETSU programs in such areas as digital marketing, human services, respiratory therapy and nursing ranked highly by Intelligent.com.

This transcript of episode 7 in ETSU's "Politically Speaking" election season podcast features host Dr. Daryl Carter with guests Josh Smith and Macy Strader.

With the expansion of AI, ETSU turned to experts to learn how it impacts higher education, marketing, academic honesty, student training, and information.

“Art and Coal in Appalachia” is the focus of the 10th Evening of Health, Wellness and the Arts at ETSU on April 3.

ETSU senior Marisa Sardonia channeled the grief of losing her father early in her life into becoming a more compassionate person and a strong writer.

An ETSU professor is part of the Digital Marketing Institute, a deeply prestigious player in digital marketing.

ETSU's Dr. Kelly Price-rhea explains why holiday deals are really good at pulling you - and your wallet - in.

ETSU's Dr. Kelly Price-Rhea explains ways retailers exploit consumer behavior to pique shoppers' interest during the holiday sales season.